Gratitude to Friends; New Friends; Friends I Do Business With and Supporters in 2014

Debra designed this logo

My business partner Debra Grobman  and I are very thankful that Cherri Senders, the publisher of, is supporting our efforts to spread the word to buy made in USA whenever possible. Our business associate, USAF vet, Alice Fisher, has been a great consultant and resourceful communications pro to us.  Ms. Alice probably will kill me for not asking her to edit this blog entry, but what the heck. Somethings you just want to write without other eyes looking at it first.  We owe so much to her for fixing up and working on the Search Engine Optimization of Patriot-Made Audiocasts.

Sikh is “sick” but that’s good!

We’ve met so many incredible people over the past year.  It’s been truly fascinating. Vishavjit Singh,  o f by way of old dear college buddy of mine, (SUNY Buffalo State College) Howie Greene who is all grown up now and works as a real estate broker at Level Group, Inc Real Estate and Professor at Kingsborough Community College, in my beloved Brooklyn, NY.

My machtunim—heavy on the ch (hhh) sound like Juan and Julio (it’s a Yiddish word) aka-brothers-in-law have been very supportive of my business ventures and the company that Debra and I formed called Flatlands Avenue Productions, LLC. Kudos to Steve Rich of Ann Arbor for being our “consigliere.”  I use that word as a way of acknowledging family, on both sides of my married life–those I got hitched to, those I was born to, and their  mutual love of the Godfather series of movies (well, most of them, anyway.)   Steve is the attorney who got us incorporated in Michigan and who, also, like
Debra and I, has fallen-in-deep-like for southeast Michigan and Detroit.  Although with Steve, it might be more like falling in love with his home of about 20 years.

great place for business meetings in cafe
great place for business meetings in cafe

You know how families are. We talk about everything OTHER than our occupations and businesses because more important matters are upfront in our shared experiences, like elder care, childcare, healthcare and goofy stuff that only family “gets.”   Then, one day you drive a guy and his son, (that would be Steve and Ben)  back to the airport, and you talk about your fascination with the grit of people you’ve met a long your way, and the way different regions of the country, and even big states, like New York, have different ways of communicating and using language, and well…..That’s where the Detroit area and Michigan  link was incubated between my brother-in-law and me.  Then I come to find that Debra’s turf in advertising and marketing for radio was Detroit and what was the big- Three automakers.  It’s a match! Or, to use another Yiddish word, a Shidduch.  Steve has been very generous by not only filing the paperwork and helping with other important details of forming a company, but also by introducing Debra and me to friends, associates and colleagues, who in turn are introducing and sharing their friends, associates and colleagues with us.  It’s been wonderful driving around Detroit and Washtenaw County.  I’ve got so many stories to share on Patriot-Made Audiocasts.  They’ll be rolling out in due time.

ford taurus wagon
My main ride for the past 12, almost 13 years. Rita’s Red Wagon

By now, you might be wondering, what’s a Flatlands Avenue? It’s a good story. (Yup-it’s all about story telling with us.)

I'm more of a Grabsteins and Seaview Pool kinda gal.
Ever since my Mom had me in the way back of our Chevy Station wagon during carpools, Rockaway Boulevard, Flatlands Avenue, Seaview, the Flatlands streets, and Avenue J and Kings Parkway have been part of my life.

Flatlands Avenue is the one road that, unbeknownst to me when I first met Debra, connects her neighborhood in Brooklyn where she grew up, with the community that I called home before my family moved “out to” Long Island,  Canarsie. Even that name makes me smile.

I’m a Grabsteins and Seaview Pool kinda gal.

We’ve also fostered some wonderful friendships in Canada.  Thank you Alice Fisher for helping to make our WordPress page for CanadianMade Productions much more organized and interesting than it was.  Debra and I have had a love of Canada for so many years before we even met. When we presented Patriot-Made to people we were asked about doing CanadianMade. It was that simple. Debra and I didn’t hesitate because we knew we would find  inventors, authors, scientists, artists, musicians and foodies, all Canadians by birth or by choice who contribute so much to the world.  Along the way we’ve discovered Canadians, who also love that spirit of collaboration that Detroiters and Michaganers are tapping into to make their state and lives better. As my newest friend, Laura Robinson would say–it’s all one big circle!  We could not help but find our niche with CanadianMade.

Debs designed this logo too.
Debs designed this logo too.

We’ve got so many more stories to gather, edit, record and push out to all of our friends, family members, and readers of blogs all over the world.  It’s going to be, knock wood, toss that salt over the appropriate shoulder, spit away from the wind, a good 2015.   

All we are saying….is give peace

Now, writing, strictly as Rita Rich, I step into the realm of “these views are those of my own.” I do not speak for any of my associates and business partners with this graph.

While we all wish that all of our fortunes would have turned sooner, rather than later, life’s been a heck of a learning experience in ’14. As President Obama might have said, we’ve experienced very many teachable moments.   We’ve witnessed wars start, and read about wars expanding-ever so quietly-by the US and its allies. We’ve seen the brilliant flares of terrorist slaughter in the form of v-logs of be-headings; missiles; mortars;and improvised explosive device-driven-carnage. We’ve also seen those in authority who wear uniforms, forget that they do speak a common language with those who wear their sloppy civies.  Death, injury, disrespect of people not wearing a badge, or government emblem on their hats, caps and jackets, haunts and hurts me in so many ways. It’s not what my country is about.  I want those who are sworn to protect us, as well as enforce the law, to please, please slow down, and listen, before you reach for your bully club, baton, or other taxpayer-funded weapon, or reach for another person’s throat.  Listen for a count of ten, to what that person you think is a threat is saying. A full minute is not required. Embrace being “peace keeper.”


Published by

Rita F Rich, Principal, Flatlands Avenue Productions, LLC.

Rita Rich is a Washington DC area based communications expert, specializing in online and over-the-air radio and audio production and talent coaching as well as public affairs and corporate communications. She's a podcaster and coaches others to podcast. Rita is looking for opportunities to promote American-made products and services. She is often called upon to get the American Red Cross story on national radio airways and is a business partner Debra Grobman from Los Angeles and New York City. Collectively they create news and talk programs that spotlight the American workforce and Made in America and are highlighting brand Made-In-Canada. Rita and her business partner Debra Grobman are co-founders of Flatlands Avenue Productions, LLC, which specializes in storytelling​ platforms such as podcasting.

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