Introducing My Newest Project! CanadianMade


I’m flexing my vocal chords and can be heard, on Air Canada as the narrator of CanadianMade Audio reports.  This is a co-production with my L-A based business partner, Debra Grobman.  Debra’s a seasoned broadcast veteran in sales and marketing.  She’s also an award winning producer of audio reports and festival medalist for her “imaging” production-the stuff that stations use to help listeners (and viewers) identify their productions on the air, or during a broadcast or podcast.  She handles the business side of CanadianMade.

CanadianMade is all about Canadians who are leaving their marks around the world and North America.  Some are well-known in the U-S, and some Americans may be surprised that they’re Canadians, like TV’s Monty Hall, of “Let’s Make a Deal.”  Others are creating products that have been noticed by celebrities world-wide, like fashion designer Lisa Drader-Murphy.  There’s Terry Bigsby a high school woodlings/shop teacher turned inventor, entrepreneur.  He and his Dad and the created AspenWare: totally compostable/disposable spoons, forks and knives.   We’ve talked with independent recording artists such as Jazz singers Diana Panton, who is known for her recordings of songs made famous by the likes of Sinatra; Daniella Nardi, who sings songs of Italy and Paolo Conti; Bluegrass and Roots Group John Reischman and the Jaybirds.  We’ve recorded portraits of songwriter and performer Dan Hill and the wildly popular in Canada Blue Rodeo.   Plus there are endless other business   leaders who have become the inspiration of thousands upon thousands of entrepreneurs and their corporate peers around the world.  We’ve touched on corporate social responsibility and programs created by Canadian business leaders that aim to create a better Canada.

We are looking for more and more stories about Canadians who are leaving their marks on the world in a wide variety of ways–such as the scientists who created the process, that created the nano-science for medical dressings that heal burn patients faster and with less pain. Also, the man who invented a better way to track blood products from donors, to patients.

I could not have added this project to my repertoire of communications work that I do without the help and encouragement of Debra, and my husband Chuck Rich.

For those who have worked with me throughout the years you may know me as a publicist, pitching you news sources.  Others know about my love for broadcasting, particularly radio. I have always been a fan of news, talk and other “spoken word” formats.   Being the “voice,” if you will, of CanadianMade is extraordinary for me, but perhaps, not entirely unexpected.  Blame it on “The Niagara Frontier.” I attended college in Buffalo, New York.  I often crossed the Peace and Rainbow Bridges to Canada.  I listened to Canadian radio, and of course, there’s Tim Horton’s.

You can find us on Facebook at

We look forward to hearing from you.


Published by

Rita F Rich, Principal, Flatlands Avenue Productions, LLC.

Rita Rich is a Washington DC area based communications expert, specializing in online and over-the-air radio and audio production and talent coaching as well as public affairs and corporate communications. She's a podcaster and coaches others to podcast. Rita is looking for opportunities to promote American-made products and services. She is often called upon to get the American Red Cross story on national radio airways and is a business partner Debra Grobman from Los Angeles and New York City. Collectively they create news and talk programs that spotlight the American workforce and Made in America and are highlighting brand Made-In-Canada. Rita and her business partner Debra Grobman are co-founders of Flatlands Avenue Productions, LLC, which specializes in storytelling​ platforms such as podcasting.

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